The 3 Forces That Will Pre-Sell Your Products for You

The 3 Forces That Will Pre-Sell Your Products for You

How to Gain the ‘X’ Factor That Attracts Affluent Customers In this short Report, Mrs. Eleni Petraki CEO cube2success Global tells you exactly how you can find the target markets you’re seeking. When the time comes to connect with your target Market, here’s the TOP winning formula: You have to decide exactly who you want as a Customer— That means depending on the level of income, overall affluence, net worth, lifestyle & ambitions, interests, aspirations & attitudes about spending you want them to have. Be sure you’ve TOP Services OR/AND Products, a Business, its Positioning—everything providing VALUE—for that Customer & Consumer. Go to those Consumers wherever they are. The 3rd point is short and snappy, but it’s often far beyond most business owners’ understanding. Most business owners act as if they’re trees with deep roots, at the mercy of whatever favourable or unfavourable Environment exists & changes around them. We know that today, consumers, especially affluent customers can be identified, can be found, can be effectively communicated with, can be attracted, & sold to at any distance, far or near. Today the fact is that the affluent customers are willing to conduct business at a distance, travel to places in order to get exactly what they want and what they believe to be the best of a category or import from afar. How to find these affluent consumers? For beginners, there are many people who’ve already gone to a great deal of trouble to spy on them, monitor their buying behaviour, dig up data on them, & compile lists of them sorted by their interests & passions, by the...
Speak Up for Your Business

Speak Up for Your Business

One of the 10 Best Marketing Ideas of the Month Close more deals and increase your Revenue with our four monthly sales and marketing newsletters. cube2success Global In our today digital world & more than ever, customers buy into the People & like your Ideas (Brand) behind a company or specific product. Your vision, expertise, experiences, and story, help providing your company the connection & credibility you desire & need. This is the foundation of your Brand & Strategy for Future Growth (of course together with a good leadership). It’s how you create & validate your Value. Your story is much more than words on the off-the-shelf presentation or your website used to pitch Prospects or Investors . Your customers and audiences need to be personally engaged in your Story.  Let them hearing firsthand that you understand their Needs and Issues. Make them understand that you are able helping them find Solutions to their problems and meet their Expectations. Speaking, whether as part of a more intimate roundtable  or at a large industry conference, is ONE of the most powerful opportunities we have to engage and connect, yet many leaders don’t use it to their Advantage. Some don’t see the Value behind public speaking, believing their time is better spent in the organization and not “on stage.” Others believe such public-facing platforms make them and their businesses, too exposed to criticism and search. Still others might be frightened, or even feel they must be modest and not shine the light on their organization or themselves. I strongly believe that with the right Strategy and expert Guidance, every leader should be convinced...